Thursday, December 30, 2010
Wednesday, December 22, 2010
“Yes, Clarence. A man down on earth needs our help.’
“Splendid! Is he sick?”
“No. Worse. He's discouraged. At exactly ten forty-five P.M., earth-time, that man will be thinking seriously of throwing away God's greatest gift. You will spend that hour getting acquainted with Twitter Bailey.”
“Sir...If I should accomplish this mission...I mean, uh, might I perhaps win my wings? I've been waiting for over
two hundred years now, sir...and people are beginning to talk.”
“Clarence, you do a good job with Twitter Bailey and you'll get your wings.”
Twitter Bailey stood on the edge of the bridge overlooking Internet Fall’s river with his heals shaking under the pressure of his personal pain and from the frigid air that called to him to take the step into the icy waters below. But his concentration in assessing his dire situation was disrupted by the soft voice of a familiar stranger that made his way through the snowy night air.
“Excuse me son, but, I don’t think that’s such a good idea.” Clarence said.
“Get out of here ya crazy old man. This isn’t any of your business. The world would be a better place without old Twitter Bailey to push around.”
Clarence asked Twitter why he was doing this. Twitter turned to him, beads of sweat freezing above his eyebrows and told Clarence what drove him to such actions.
“Well, there are those that are saying that I depersonalize the human condition and force people to forget what it’s like to have real conversations, friendships, relationships all because of my limitations with 140 characters! They say I’m at fault for people losing the power to properly express themselves and focus on the real things surrounding them. I just wanted to bring people together is all. I just don’t feel it’s a wonderful life with me around.”
Clarence chuckled and placed his hand on Twitters now calmed and receptive shoulders and he told Twitter who he was, why he was here and that he had the ability to show him a world that had no Twitter Bailey and what a very different place it would be.
And with that, the snow stopped falling and the night took on a very different feel. The sound of a man startled Twitter and he turned around to find a fellow he recognized as Ernie Verizon stranded in the snow with his car. Twitter went running over to see if he could help his old friend out but Ernie didn’t recognize him. Because in this world, Twitter didn’t exists. Ernie had no signal on his phone due the phone reception being down but had some 3G connection. So he had access to his email but had no real time messaging to contact his wife to send AAA.
“You see Twitter,” said Clarence, if you were here, your abilities may have allowed him to get an instant call for help heard. And it’s not just in this case. If you weren’t here millions of people may not have the opportunity to reach out to likeminded people like themselves. Communities are built, small charities are discovered, ideas are shared and yes, real world friendships can be made. But that’s where the human aspect comes in Twitter. That’s when the individual makes the determination to take it into a real world situation once a level of trust and sharing has been achieved. It’s all what the individual chooses to do with you.
“Think of the people of Iran during their conflict with the government. Would we have had the images and the stories of the injustices to its people were it not for you? Would the man suffering from cancer who couldn’t find a Doctor he trusted in his health network have found an out of network doctor he liked who agreed to treat him had it not been through reaching out to others through you? Would the shy and withdrawn young lady who thought she had no friends have found the group of likeminded thinkers who shared her passions ever have come out of her shell and become a self confident leader?
Twitter Bailey stood up and looked Clarence in the eyes and reached over to hug him and said, “Clarence I think you may have earned your wings tonight!” And with that Twitter Bailey ran through the streets of Internet Falls crying out Merry Christmas to all around him. He ran as fast as he could to get home to see his tweetheart and their three little tweets who were so worried about their dear Twitter Bailey.
People poured in the door behind him tossing 140 character messages of good cheer and positive vibes into a large basket on a table when in walked his brother in social media, Harry Facebook and cried out. “To my brother Twitter Bailey, the richest guy with acquaintances and friends in town!”
And just as he said that a small bell on the Bailey family Christmas tree rang and the littlest tweet turned to his father Twitter and said, “Every time a bell rings, an angel get’s its wings.” Twitter Bailey smiled and winked to the sky saying, ‘way to go Clarence!”
And up in heaven, Clarence sat at his laptop with a shiny new set of wings and signed on to follow Twitter Bailey. His message simply read, “It’s a wonderful life, isn’t it?”
Happy Holidays to all and to all a good night.
Friday, December 17, 2010
Wednesday, December 8, 2010
This week, Wednesday December 8th, marks the 30th anniversary of the assassination of John Lennon. Hard to believe it has been that long since we all gathered around our radios and TV’s trying to take in the news that one of the last great pacifists was murdered. Just like Robert Kennedy. Just like Martin Luther King. And just like Gandhi.
There is a lot that can be said about Lennon. We’ve heard all the good, the bad and the bizarre over the years and we’ll always have the debates of who was the most influential of the Beatles from lyrics to melody. But one thing that cannot be said about John Lennon is that he was not a leader. He built The Beatles. He fronted the anti war movement. He brought people together to open their eyes to injustice and lead them into action.
He believed in Peace & Love and at one time thought it was all we needed. As he grew older he realized that as long as we kept preaching it and believed in it, then there was at least hope for us all. So, I’m going to use those two words to make a point about leadership and its responsibility to their employees and consumers alike
Lennon used his musical and poetic abilities to call attention to things that were happening around us and break it down to simple words and emotions. He disseminated the message in a passionate and authentic way that all of us could understand. He Proactively Encouraged us to stand up and let our voices be heard. Through the Ambient Consumer Experience of music. he reached out to his customer base, the young and “the tuned in” and was also able to encourage those who may not have been “consumers” of his music to tune in as well and to at least listen to his message.
As we all know a good leader knows how to work with, bring out the best in and learn from their employees. Within the dichotomy and infrastructure of the team called The Beatles it cannot be argued that Lennon & McCartney were the embattled leaders of the band. But George Harrison and Ringo Starr all brought something to the table as well. Particularly Harrison, who left us some of the greatest songs of the last century. It was known that Lennon encouraged and in a way mentored Harrison in the later years of the bands time together. He saw the potential in Harrison and helped him to bring out the best of his abilities so that he could succeed as a member of the group.
With Ringo as well, Lennon supported him in his solo efforts by lending him songs that he wrote and would later become rock radio hits like “I’m The Greatest” and “Goodnight Vienna”. As Ringo once said, “I learned lyrics from John and I learned music from Paul. I had quite an education.”
Lennon was a Leader who Obliged his Versatile Employees. I know, I will take it on the chin for saying Ringo and George were employees of Lennon & McCartney but work with me here.
As leaders of any kind of business, especially ones that are involved with Customer Service, it’s important that we at least take note of the Peace & Love mentioned above. It’s also important that you also have a sense of real Peace & Love as it will guide you into a better place that your “Ringo’s” and “George’s” will want to follow you to and be an active part of.
Lennon said, “We were just four guys who made it very, very big. That’s all.” But they could not have done it without great leadership, teamwork and an understanding of each other and yes, love.
And thank you John Lennon.